Review of operations_International Retail

 

 

Piotr Krzanowski (55) MSc
Chief executive_19 years’ experience in retail

Executive team

Aneta Filik (39) M (Psychology)
Human Resources_14 years’ experience in retail
Piotr Lisowski (41) MSc
Merchandise and Marketing_16 years’ experience
in retail
Marek Zelek (34) BSc (IT)
Logistics_10 years’ experience in retail

 

Abra was established in 1990 and acquired in 2000. Despite a difficult economic environment Abra experienced another successful year building on the previous year’s success. Poland is unique among other European countries still showing a small but positive GDP growth, largely fuelled by retail sales growth. Such market conditions, combined with the ongoing and successful implementation of retail strategies, inclusive of the organic growth, contributed significantly to building a strong market presence of our brand.

The current store base is 69, with 10 additional store openings planned for in the coming year. Strategically Abra intends to pursue a new channel of distribution by establishing a franchise network of furniture stores operating under the Abra trading name, with the initial goal being to build strong, long term partnerships with at least five franchisees. Abra remains committed to exploring business opportunities in eastern Europe for its expansion beyond Poland.


We know how!